The Two Giants of The Internet World: Facebook & Google Which Do You Prefer For Your Business? Where should I advertise my business? Many people told me that Facebook is the number one place. Yet, another group of people tell me-Google Is Tops! I have come to see for my self that both Facebook & Google, have good points and bad points. I know when I used Google Adwords one month, I did not know what was doing. (This was a costly mistake)!
Facebook differs from Google in several ways on how they approach providing targeted traffic to their advertisers. Facebook, since it is a social platform, serves a different kind of visitor than Google does. Facebook users are generally looking first at connecting with friends and family, and do not normally go looking for solutions to their problems from products they could buy. They are most often seeking advice from their social network on what to buy. This can be a challenge to overcome for advertisers.
In contrast, Google advertising is designed more toward people who are actively seeking a solution to a problem or issue. This means that keyword based advertising is very effective. In other words, a person will visit the Google search engine with an intent to solve a problem, and in some cases, even buy a product.
The bottom line is that both Facebook and Google do offer different levels and quality of targeted traffic. The choice will ultimately depend on the goals of the marketing efforts. If you are looking to sell something then Google is the place to be and not Facebook. Similarly, if you want someone to sign up on your dating site you are better off marketing to them on Facebook. This is because this individual will already be on the mood to socialize. Both Google and Facebook are great sources of targeted traffic but marketing goals and budgets are what will drive you the marketer to choose between the two.
Can Facebook Out-Do Google In Terms Of Targeted Traffic? These venues are both excellent places to promote your business. You have the choice to do both or just one. I like to use my Facebook page more than anything else. Here is some things to ponder...1. What will be the purpose of using these two social networks? 2. What will you be promoting? (Branding yourself or Your product) 3. Who do you want to target? Facebook vs Google Challenge. Facebook will allow you to have options to target specific audiences. Another words certain specific Fans...Such As Fans For~ * Arrested Development. * College Alumni Groups.* Maybe you have a one of a kind message for a specific group of people.
You have to decide either on Facebook or Google. If you are having a hard time to decide, then please take the next action step. It is this-we have a Facebook & Google Infographic Advertising Display. Please check it out. I could talk all day about the remarkable qualities that both Facebook & Google both offer. I would say both Facebook & Google have a lot of things that are similar, as well as being unique, yet both are different. Both Facebook & Google have policy issues concerning the privacy of their customers. They have both made changes but still go overboard in what they require. Now to help you in your decision in learning more, I highly recommend for you to get training on PPC before you Advertise on Google Adwords. This will help you. Please take a look at our Google Adwords learning tutorial. WordStream PPC Advisor and its free for you to start today. Learn how PPC can send traffic to your business and convert that traffic. Can Facebook Out-Do Google In Terms Of Targeted Traffic?
Facebook differs from Google in several ways on how they approach providing targeted traffic to their advertisers. Facebook, since it is a social platform, serves a different kind of visitor than Google does. Facebook users are generally looking first at connecting with friends and family, and do not normally go looking for solutions to their problems from products they could buy. They are most often seeking advice from their social network on what to buy. This can be a challenge to overcome for advertisers.
In contrast, Google advertising is designed more toward people who are actively seeking a solution to a problem or issue. This means that keyword based advertising is very effective. In other words, a person will visit the Google search engine with an intent to solve a problem, and in some cases, even buy a product.
The bottom line is that both Facebook and Google do offer different levels and quality of targeted traffic. The choice will ultimately depend on the goals of the marketing efforts. If you are looking to sell something then Google is the place to be and not Facebook. Similarly, if you want someone to sign up on your dating site you are better off marketing to them on Facebook. This is because this individual will already be on the mood to socialize. Both Google and Facebook are great sources of targeted traffic but marketing goals and budgets are what will drive you the marketer to choose between the two.
Can Facebook Out-Do Google In Terms Of Targeted Traffic? These venues are both excellent places to promote your business. You have the choice to do both or just one. I like to use my Facebook page more than anything else. Here is some things to ponder...1. What will be the purpose of using these two social networks? 2. What will you be promoting? (Branding yourself or Your product) 3. Who do you want to target? Facebook vs Google Challenge. Facebook will allow you to have options to target specific audiences. Another words certain specific Fans...Such As Fans For~ * Arrested Development. * College Alumni Groups.* Maybe you have a one of a kind message for a specific group of people.
You have to decide either on Facebook or Google. If you are having a hard time to decide, then please take the next action step. It is this-we have a Facebook & Google Infographic Advertising Display. Please check it out. I could talk all day about the remarkable qualities that both Facebook & Google both offer. I would say both Facebook & Google have a lot of things that are similar, as well as being unique, yet both are different. Both Facebook & Google have policy issues concerning the privacy of their customers. They have both made changes but still go overboard in what they require. Now to help you in your decision in learning more, I highly recommend for you to get training on PPC before you Advertise on Google Adwords. This will help you. Please take a look at our Google Adwords learning tutorial. WordStream PPC Advisor and its free for you to start today. Learn how PPC can send traffic to your business and convert that traffic. Can Facebook Out-Do Google In Terms Of Targeted Traffic?
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