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03:29
By Norman White


SEO is the process where a webmaster tweaks his or her site around to get the highest search engine ranking. SEO is a multimillion-dollar industry. There are those who would say that SEO is best left to the professionals. Rubbish!

Part of using SEO to drive site traffic is ensuring that your site uses effective coding. Search engines are not humans and their spiders will not make exceptions for inadequate code. A site that relies heavily on Flash without providing text descriptions will be ignored by the search engines.

The options for increasing your search engine ranking are large in number. You will get the most results if your website is easy to use. In addition to increasing site traffic, this approach also makes your site appear more user-friendly.

If you are using SEO optimization for a page on your site, you need to control your keyword density. Your keyword density should be kept under 20 percent, which will prevent your site from being targeted as spam.

Try to avoid using a lot of symbols like underscores in a URL. Certain language can confuse a search engine, which is why each URL should have a meaningful name, as well as pertinent keywords.

Creating a site map for your website should be an integral part of your overall search engine optimization strategy. If you have a site map a search engine can find you easily. If your site is particularly large, you may need multiple maps through Search Engine Optimisation Australia. Each map should not exceed 100 links in size.

To draw people to your website and improve search engine optimization, ensure you use good description tags. This tag should not be more than 30 words. This page should be smaller than 100 KB in size.

When working to maximize your SEO, try weaving keyword phrases into the title tag of your HTML. Search engines look at the words that are in the title tag with more emphasis than any other content on your page. Calculate your use of keywords to achieve greater search engine standing and increase the number of visitors on your site.

After you carefully determine which key-phrases you will "sprinkle" throughout your website, make sure to include them in your web page title. Your title should be attention-grabbing and relevant to your content, in addition to containing keywords, since it's the first thing a visitor will see when deciding whether to visit your site. By having a more generic word in the title, searchers who aren't aware of your company's name will still visit your website to find what they are looking for.

Putting your website in a prime place to be found is what search engine optimization is all about. The article you have just read gave you multiple tips on how to make this happen for you. Applying these simple tricks will get your website noticed in no time, so increase your traffic today!




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